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The Rolex GMT-Master II, affectionately nicknamed the "Coke" due to its iconic red and black bezel, holds a legendary status within the world of horology. This article delves into the allure of the Rolex GMT-Master II Coke, exploring its history, variations, current market value, and what makes it such a sought-after timepiece. We’ll be examining different models, including the highly coveted 16710, and discussing factors affecting their price, from condition to specific features like the presence or absence of bezel holes. We'll also touch upon the more recent 2022 releases and the ongoing demand in the secondary market.

A Brief History of the "Coke" Bezel:

The story of the GMT-Master II Coke begins with the original GMT-Master, a watch designed in collaboration with Pan Am in the 1950s to cater to the needs of long-haul pilots. The bi-directional rotating bezel, with its 24-hour graduated scale, allowed pilots to track multiple time zones simultaneously. Early models featured various bezel combinations, but the red and black ("Coke") bezel quickly emerged as a favorite, becoming synonymous with the model itself.

The evolution of the GMT-Master II has seen several iterations, each with its own unique characteristics and collectible appeal. The transition from the earlier generation GMT-Master to the GMT-Master II brought significant improvements, including a more robust movement and a redesigned case. This evolution, coupled with the enduring popularity of the red and black bezel, cemented the Coke's place as a classic.

The Rolex GMT-Master II 16710: A Collector's Favorite

The reference 16710, often referred to as the "Fat Lady" due to its slightly thicker case compared to its predecessors, is particularly sought after by collectors. Produced from 1988 to 2007, the 16710 Coke represents a significant period in the evolution of the GMT-Master II. Its features, including the iconic red and black bezel, the sapphire crystal, and the reliable Calibre 3185 movement, make it a highly desirable piece. The 16710 also saw variations in its bezel, with some examples featuring holes and others not. This seemingly minor detail significantly impacts the value and desirability of the watch amongst collectors.

Rolex GMT Coke No Holes vs. With Holes:

The presence or absence of holes in the bezel of the Rolex GMT-Master II 16710 Coke is a key differentiator for collectors. Early production runs often featured these small holes, which were used during the manufacturing process. Later models eliminated these holes, leading to a cleaner, more modern aesthetic. The "no holes" bezels are generally considered more desirable and command higher prices in the collector's market, reflecting the subtle nuances that drive the value of these iconic watches. This difference, seemingly minor, speaks volumes about the attention to detail within the collector community.

Rolex GMT Coke Bezel: A Symbol of Status and Style

The bezel itself is a significant aspect of the Coke's appeal. The contrasting red and black colors are instantly recognizable and evoke a sense of adventure and sophistication. The high-quality materials and precise construction of the bezel contribute to the overall durability and aesthetic appeal of the watch. The smooth rotation of the bezel, a hallmark of Rolex engineering, is another factor that contributes to the overall user experience and the watch's enduring legacy. The bezel’s condition is also a crucial factor influencing the resale value; scratches or fading can significantly impact its worth.

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